Collection: YUM

YUM fishing lures are renowned for their innovative design and effectiveness. The YUM Dinger, for example, is a versatile soft plastic bait that can be fished in multiple ways, including Texas rigged, wacky style, on a Carolina rig, and even pitched into heavy cover. It features a subtle, life-like action that appeals to highly pressured fish. Another popular lure, the YUM Hellgrammite, mimics the larva of the Dobson fly, making it a favorite for bass and trout due to its realistic appearance and effective performance when used with a Ned jig.